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MARC状态:审校 文献类型:西文图书 浏览次数:23

题名/责任者:
Making customers matter.
出版发行项:
Boston, Mass. : Les50ns, c2010.
ISBN:
9781422139882 (pbk. : alk. paper)
ISBN:
1422139883 (pbk. : alk. paper)
载体形态项:
x, 99 p. ; 19 cm.
丛编说明:
The lessons learned series.
丛编统一题名:
Lessons learned series (Boston, Mass.)
附加团体名称:
Fifty Lessons (Firm)
论题主题:
Customer relations-Management.
论题主题:
Consumer satisfaction.
中图法分类号:
F713.5
内容附注:
Setting the tone for customer advocacy / Jeb Dasteel -- Personalize the customer's perspective / Barbara D. Stinnett -- Communicate your initial and ongoing value / Dave Mabon -- The tale of two service initiatives / Tammy McLeod -- In fast moving markets, stay close to your customer / Rudy Vidal -- Engage your customers to grow your business / Dan Wittner -- Satisfying customers / Sir John Egan -- Always ask the consumer / Lord Karan Bilimoria -- Listen to the changing needs of the consumer / Paul Skinner -- Service beyond the call of duty / Gerry Roche -- Maintaining customer service when you scale / Richard T. Santulli -- Using customer interactions to improve your business / Maxine Clark -- Customers give you feedback every day / William Lamar, Jr. -- Look to your consumers for innovation / William Johnson.
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