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Online Public Access Catalogue

题名/责任者:

The marketing game! : with student CD-Rom / Charlotte H. Mason, William D. Perreault, Jr.

版本说明:

3rd ed.

出版发行项:

Boston : McGraw-Hill/Irwin, c2002.

载体形态项:

xviii, 100 p. : ill., forms ; 28 cm. + 1 CD-ROM (4 3/4 in.)

个人责任者:

Mason, Charlotte H.

附加个人名称:

Perreault, William D.

论题主题:

Marketing-Decision making.

论题主题:

Management games.

中图法分类号:

F713

一般附注:

System requirements for computer disc: Window 95/NT98/2000/ME; 3MB of free RAM; tutorials require a multimedia PC (with sound) and CD-drive; TMGftp requires an Internet connection.

一般附注:

Includes index.

豆瓣简介：