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西文图书1.Basic marketing : a global-managerial approach / 15th ed. F713.5/P455(15)
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可借复本:1 Perreault, William D.
McGraw-Hill/Irwin, c2005.
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西文图书2.Applications in basic marketing : clippings from the popular business press / 1993-1994 ed. F713.52/M478=1993
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可借复本:2 [edited by] E. Jerome McCarthy and William D. Perreault, Jr.
Irwin, c1993.
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西文图书3.Basic marketing : a global-managerial approach / 11th ed. F713/M121
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可借复本:1 McCarthy, E. Jerome
Irwin, c1993.
(0) 馆藏 -
西文图书4.Basic marketing research / 2nd ed. F713.3/C563(2)
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可借复本:2 Churchill, Gilbert A.
Dryden Press, c1992.
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西文图书5.Basic marketing : a global-managerial approach/ 14th ed. F713/P454(14)
馆藏复本:1
可借复本:1 Perreault, William D.
McGraw-Hill, c2002.
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