机读格式显示(MARC)
- 000 00942cam a2200289 a 4500
- 008 060905s2004 maua b 001 0 eng d
- 020 __ |a 0618000623 |c CNY60.00
- 020 __ |a 0618393285 |c CNY60.00
- 040 __ |a CPV |c CPV |d OCLCQ |d DLC
- 050 00 |a HF5415.2 |b .P37 2004
- 100 1_ |a Parasuraman, A.
- 245 10 |a Marketing research / |c A. Parasuraman, Dhruv Grewal, R. Krishnan.
- 260 __ |a Boston : |b Houghton Mifflin, |c c2004.
- 300 __ |a xxi, 643 p. : |b ill. (some col.) ; |c 27 cm. + |e 1 CD-ROM (4 3/4 in.)
- 504 __ |a Includes bibliographical references and indexes.
- 650 _0 |a Marketing research.
- 700 1_ |a Krishnan, R. |q (Ramu)
- 856 41 |3 Table of contents only |u http://www.loc.gov/catdir/toc/fy0701/2001131541.html