机读格式显示(MARC)

• 000 01312nam a2200301 a 4500

• 001 0000212974

• 003 CAL

• 005 20120906095000.0

• 008 120830s2007 maua b 001 0 eng

• 010 __ |a 2006034707

• 020 __ |a 9781422101995 (alk. paper) |c CNY30.00

• 020 __ |a 1422101991 (alk. paper)

• 040 __ |a DLC |c DLC |d BAKER |d BTCTA |d C#P |d YDXCP |d DLC

• 050 00 |a HD9999.M78 |b E94 2007

• 082 00 |a 658/.046 |2 22

• 090 __ |a F276.4/E92

• 093 __ |a F276.4 |2 4

• 093 __ |a F276.4 |2 5

• 099 __ |a CAL 022008043147

• 100 1_ |a Evans, David S. |q (David Sparks), |d 1954-

• 245 10 |a Catalyst code : |b the strategies behind the world's most dynamic companies / |c David S. Evans and Richard Schmalensee.

• 260 __ |a Boston, MA : |b Harvard Business School Press, |c c2007.

• 300 __ |a xi, 228 p. : |b ill. ; |c 25 cm.

• 504 __ |a Includes bibliographical references (p. 207-216) and index.

• 505 0_ |a What is a catalyst? -- Build a catalyst strategy -- Identify the catalyst community -- Establish a pricing structure -- Design the catalyst for success -- Focus on profitability -- Compete strategically with other catalysts -- Experiment and evolve -- Cracking the catalyst code.

• 650 _0 |a Multi-sided platform businesses.

• 650 _0 |a Strategic alliances (Business)

• 700 1_ |a Schmalensee, Richard.