机读格式显示(MARC)
- 000 00670nam a2200229 a 4500
- 008 120329s2004 maua b 001 0 eng d
- 020 __ |a 9780547218052 |c CNY50.00
- 090 __ |a F713.5/P945-2(3)
- 100 1_ |a Pride, William M.
- 245 14 |a foundations of marketing / |c William M. Pride, O.C. Ferrell.
- 260 __ |a Boston : |b Houghton Mifflin, |c c2008.
- 300 __ |a xxi, 569 p. : |b col. ill. ; |c 26 cm.
- 500 __ |a "Exam copy"--Cover.
- 504 __ |a Includes bibliographical references and indexes.