机读格式显示(MARC)
- 000 00697nam 2200253 a 4500
- 008 060926s1987 nyua 000 0 eng
- 020 __ |a 0070609519 (pbk.)
- 099 __ |a CAL 022000791927
- 245 00 |a Inside marketing : |b a selection of readings from Business week / |c Charles Futrell.
- 260 __ |a New York : |b McGraw-Hill Book Co., |c c1987.
- 300 __ |a viii, 190 p. : |b ill. ; |c 24 cm.
- 650 _0 |a Marketing |z United States.
- 700 1_ |a Futrell, Charles.