机读格式显示(MARC)
- 000 00922nam 2200301 a 4500
- 008 060926s1993 txua b 001 0 eng
- 050 00 |a HF5415.3 |b .E53 1993
- 082 00 |a 658.8/342 |2 20
- 099 __ |a CAL 022000242172 |a CAL 021999659770
- 100 1_ |a Engel, James F.
- 245 10 |a Consumer behavior / |c James F. Engel, Roger D. Blackwell, Paul W. Miniard.
- 260 __ |a Fort Worth : |b Dryden Press, |c c1993.
- 300 __ |a xxiii, 846, [38] p. : |b ill. (some col.) ; |c 24 cm.
- 440 _4 |a The Dryden Press series in marketing
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Consumer behavior.
- 650 _0 |a Marketing research.
- 700 1_ |a Blackwell, Roger D.
- 700 1_ |a Miniard, Paul W.