机读格式显示(MARC)

• 000 01346cam a2200433 a 4500

• 001 0000188666

• 003 CAL

• 005 20091223092800.0

• 008 021029s2004 maua b 001 0 eng

• 010 __ |a 2002041065

• 020 __ |a 0072537140 (alk. paper) |c CNY50.00

• 020 __ |a 0071214267

• 040 __ |a DLC |c DLC |d DLC

• 043 __ |a n-us---

• 050 00 |a HF5415.32 |b .A76 2004

• 082 00 |a 658.8/342 |2 21

• 090 __ |a F713.55/A766(2)

• 093 __ |a F713.55 |2 4

• 095 __ |a 4910.13 |2 6

• 099 __ |a CAL 022004031475

• 100 1_ |a Arnould, Eric J.

• 245 10 |a Consumers / |c Eric Arnould, Linda Price, George Zinkhan.

• 250 __ |a 2nd ed.

• 260 __ |a Boston : |b McGraw-Hill/Irwin, |c c2004.

• 300 __ |a xxv, 845, [22] p. : |b ill. (some col.) ; |c 26 cm.

• 440 _0 |a McGraw-Hill/Irwin series in marketing

• 500 __ |a International ed.

• 504 __ |a Includes bibliographical references and indexes.

• 650 _0 |a Consumer behavior.

• 650 _0 |a Consumer behavior |z United States.

• 700 1_ |a Arnould, Eric J.

• 856 42 |3 Publisher description |u http://www.loc.gov/catdir/description/mh031/2002041065.html

• 856 41 |3 Table of contents |u http://www.loc.gov/catdir/toc/mh031/2002041065.html

• 920 __ |a 211020 |z 1

• 920 __ |a 231400 |z 1

• 920 __ |a 231220 |z 2

• 920 __ |a 233020 |z 2

• 920 __ |a 215010 |z 2

• 998 __ |a RUC